the blogging edit - blogging schedules

The Blogging Edit | Creating a Blogging Schedule

Hey there my little gems! (I don’t know thought I’d try out a new nickname for you guys). Well today is another one of those posts where I take a step back from makeup and beauty products and talk about blogging itself. I mean blogging is my favorite thing in the world and I love talking about it.  I don’t know what it is about these kind of posts but I both LOVE reading them and writing them. Anything to do with the topic of blogging itself I am super obsessed with. Hopefully you guys will find it interesting whether you want to start a blog yourself (or you already do) or you are just curious about blogging.

Okay so what is a blogging schedule? Basically it’s a list of blog posts in the order you plan to write and post them up? Now this may seem redundant for some of you because you’re vibe is more to wing it. For me however I always have a million ideas floating around in my head and last year (when my blogging consistency was total crap) it was because I didn’t have a schedule or any kind of plan.

So I’d procrastinate, stress out and just get total writer’s block because I didn’t even know where to begin. So that’s when I decided I needed a bit of method to my madness. So I began establishing the order my blog posts would be posted up on the blog. This simultaneously gave a clearer idea of what blog posts to write first, as the one’s soon to be posted would be top priority. Another bonus was that I also got a better idea of what blog photos needed to be done asap.

Basically the moral of this little tale is when I started organizing the schedule and figuring out what to post when, I really got a massive handle on blogging and all that procrastination and stress went away. It’s way you guys have seen me be much more consistent this year. I mean after pre-writing posts for over a year I currently have 200 blog posts thus far pre – written and an ocean full of photos pre photographed blog photos.

So that’s the story of a what is a blog schedule, why it’s handy and how it works. Now I’m going to tell you a few tips to break down how I go about making and operating a blog schedule.

A balance between review posts and non-review posts

On average about every 3 reviews I post up, I follow up with a non-review post (including blog series). Personally I find non-review posts the most fun to write up and share with you guys but those sort of posts do rely on brainstorming and creativity and so there will be times where you simply cannot think of any and thus run out of those kind of posts. That’s where reviews come in. frankly, reviews are super important. I mean they form the core of beauty blogging and it’s important to share to your readers in detail your experience with a beauty product.

Think of it this way, you go on one of your makeup buys and get a bunch of makeup. As we makeup lovers do with or without blogging. I mean I don’t buy makeup for the purpose of the blog, my addiction operates independently from the blog I just make the addiction have a purpose/ prompt productivity. Anyway, basically with every single beauty product I buy, lays a potential review post in that product. So the review posts are going to be endless and don’t require the originality non-review posts require because all you have to do is share your thoughts on that product. In a nut shell, try and have a blog post ratio of more review posts to non-review posts. Only so when you’re creativity is low, you won’t have breaks in your blog posting.

Prioritize reviews | stuff you really liked vs. stuff you don’t like

Now with said review posts, comes the dilemma of what reviews to do in what order. This is dealer’s choice really. I mean if there are particular products you’re excited to talk about. Review those first. If there are products that didn’t work for you, and you don’t think people should waste their money on them, you can do those first. I don’t have a particular system to what reviews I do when. I just like to make sure plenty of time has gone by with me using the product before I review it. A second thing I do is I like to mix up the types of products I review. For instance I don’t like to do too many foundation reviews together, I bounce between the different types/ categories of makeup.

Non-review posts / blog series

When including non-review posts in the schedule, you want to do a similar thing with the reviews and fan out the topics. For example, I try and spread out foundation related posts. I also like to keep each installment of a particular blog series far apart. Like this very post I am writing, it’s been a while since I’ve done a post within this particular blog series. (wow blog inception)! It could possibly bore readers if for weeks straight they are hearing about a particular theme, for example lips or skincare etc.

 

That’s it for the post. I hope you guys found my rambling helpful / interesting. Do any of you guys have a sort of blog schedule going on? If you guys have any further questions about this feel free to drop a comment below and I’ll answer it. I hope you all have an awesome day and I’ll see you in the next post.

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16 Comments

  1. Danielle Beautyblog

    April 13, 2017 at 7:22 pm

    You are so organised! I have got better recently but I’d be lucky to ever have 8 blog posts pre written never mind 80!

    Danielle’s Beauty Blog

    1. admin admin

      April 13, 2017 at 10:02 pm

      I just found that I was so bloody overwhelmed with all the ideas I had and what to write first/ post up first it literally pushed me into this procrastinative cycle. I was hoping to continue pre – writing and uploading twice a week even when uni started but that has not worked at all – I always forget how difficult it is balancing uni and blogging. That’s the beauty of pre-written posts I have so much that I can still keep putting up content and the best part of going by a blog schedule – you won’t have too many reviews in a row for example or too many of the same category of makeup / brand etc. I can make sure everything is spaced out

  2. March and May

    April 13, 2017 at 7:45 pm

    Great tips. I need to organize my post schedule a little bit better.

    March and May

    1. admin admin

      April 13, 2017 at 10:03 pm

      Thank you very much! It does make a huge difference and makes things so much easier.

  3. Sofia

    April 14, 2017 at 11:45 am

    Woahhhh so impressed with how many you have written up!! I always have ideas but I just constantly have so much happening with work and uni, I just do it one blog post at a time usually haha awesome tips though!!

    xx Sofia | SOFIAADOT

    1. admin admin

      April 15, 2017 at 6:05 am

      Thank you. Of course I wrote all those pre written posts over the course of a year but they come in handy when I don’t have any time to write up posts. And uni has left me not writing a single post and only posting up once a week – so blog schedules and pre-written posts have saved my life.

  4. Kimberly

    April 14, 2017 at 9:20 pm

    Thank you for such great tips!

    kimberlyluxe.com
    blogbohemian.com/shopeverything

    1. admin admin

      April 15, 2017 at 6:05 am

      Thank you!

  5. Kiran

    April 15, 2017 at 5:22 pm

    Really loved this post, it can be difficult to balance different types of content! Great read, thank you for sharing xxx

    ALittleKiran | Bloglovin

    1. admin admin

      April 16, 2017 at 4:00 am

      Definitely, at times it can be tricky to find the balance because I don’t want a particular type of beauty content repeated close together to bore readers but at the same time there are certain posts I’m too excited about to wait in regards to posting them. x

  6. Clare Whittaker

    April 16, 2017 at 12:42 pm

    You’re so organised! The best I can do is take all my photos in advance haha

    http://claresloves.blogspot.co.uk/

    1. admin admin

      April 17, 2017 at 11:45 am

      Thank you. Comes in handy when I have 0 time to write posts during the uni semester. Taking photos in advanced is definitely a must! Us bloggers are limited by the sunlight when it comes to taking photos.

  7. Beautylymin

    April 18, 2017 at 12:31 pm

    Wow! 200 pre-written posts!! I think I’m great when I’m a week ahead! lol! xx

    Beautylymin

    1. admin admin

      April 20, 2017 at 11:04 pm

      It took over a year but it definitely takes off the pressure. I mean I always go over them before I post them up but I have many many drafts and it helps me prioritize what photos need asap taking or even retaking

    1. admin admin

      April 20, 2017 at 11:01 pm

      Thank you.

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