The Blogging Edit | The Pressures of Beauty Blogging No One Tells You About

Hey there lovely humans. So while I was walking on the treadmill after my boot camp session a little blogging idea came to me. You guys know I have a blog series that focuses on blogging itself whether its tips or advice etc. So I thought this blog idea fit in nicely with the series. While blogging is my favorite thing in the world we all face a bit of struggles with it. Nothing in this world is perfect. So for today’s post I thought I’d share with you the pressure beauty bloggers face. I am just going to be candid and any of the slightly negative things are say are not targeted at anyone and I am not saying blogging is a bad thing. You guys know I literally adore it. It’s my favorite thing in the world making content for you guys.

So let’s jump in!

The very high expectations to take insanely good quality photos

Don’t get me wrong. I love to work on improving my blog photo quality and I have come such a long way since I first began. Something as simple as having a white background to take photos on made such a difference to how my photos look. Pretty much from the beginning of blogging I used my Ipad to take blog photos. Only in the last two months did I get a new phone ‘the OPPO’ – which had a better camera. I still don’t have a fancy $500 – $1000 camera. Last year I did get myself a camera for my birthday around the $200 mark thinking I’d like it and it would be great for blogging but I hardly used it and still don’t use it. There is a lot of pressure to own really fancy camera equipment have this extravagant photography set up. Not everyone can afford that and I find at times I am filled with insecurities and doubt about my blog as I don’t own fancy camera equipment so it makes me feel as my blog overall won’t grow over time to be a success. Not only is the pressure on the photo quality itself quite intense but filling it with many many blog props (don’t get me wrong I’ve become addicted to blog props) but worrying about a theme or taking a certain style of photo because you feel people will be drawn to your blog is a lot of pressure. The insecurities can build up but I try and throw that stuff away and focus on how much I love blogging.

More High-end makeup featured on the blog

Is it just me or do a lot of successful beauty blogs even the budding successful beauty blogs (which have about 1000 followers and up) have a high volume of high end makeup featured on their blog? Don’t get me wrong people obviously have a right to buy whatever they like and if high-end products are their favorite then that’s great. I personally find that I like to go high end depending on the individual product itself and what it does. But it does create a sort of pressure and can create the impression that in order for your blog to be successful you have to get a lot of high end makeup. Is it just me or is the point of beauty blogging to share your thoughts on both affordable and expensive makeup goodies. A while back I uploaded a photo that contained quite a few high end makeup items in the one photo. Before this photo my highest likes on a photo was approximately 380 likes. This photo containing quite a few high end items got nearly 1000 likes. In the late 900’s to be more specific – that’s a major record breaker! Now I could just be hallucinating but as a beauty blogger that link between a flourishing beauty blog and many high end makeup purchases does become noticeable.

The pressure to be self-hosted (have a superb blog layout) and know the technical aspects of blogging

Blogging is a wonderful thing, yes it’s a lot of hard work but it’s worth it. The technical site to blogging is a whole other thing that I think lots of us find unpleasant. Learning about how to run a site, HTML, SEO and traffic flow is such a difficult thing to learn. I have made it a goal of mine to learn lots of bought it but I find on top of the pressure to be completely self-hosted starts hitting you early on. I know that before I purchased my own custom domain name I felt really insecure about my blog because it ended in .blogspot and so I felt like it wasn’t a real thing. Just getting my own domain name boosted my confidence in my blog so much. But it wasn’t an easy thing it was such a headache going through the process of getting my own domain name and at one point my blog wasn’t working for a week. It was such a headache. So that technical aspect definitely has slowed me down on the whole going self-hosted – not to mention it isn’t a free thing to have a self-hosted site. It’s only natural to want to grow your blog first and work on being consistent before attempting to go self-hosted. Fingers crossed I do become self-hosted very soon though because I do want full control of my blog.

To be perfectly consistent and post almost every day

Unless you are a full time blogger (even then life gets in the way) being a post every day kind of gal isn’t an easy thing to do. I pre-write all my stuff and I currently have loads of pre-written posts and I still don’t see myself posting every day. at least not at this time, who knows what the future holds. But there is so much pressure to produce a lot of posts per week and be flawlessly consistent with no glitches. We bloggers are human. Sometimes photos don’t turn out the way we want to, or we have work or studies of stuff going on in our lives. Sometimes we procrastinate our have dips in creativity. On top of this I’d find it hard to make sure I was happy with every single post I was putting out because all the focus would be on getting the post out.

The focus some people take on ‘the numbers’

While I truly try and embrace my love for blogging at some point or another every blogger has a tiny bit of a look towards the elephant in the room. It’s an absolute lie to say you 100% don’t give a dam about the numbers. I mean if you didn’t you wouldn’t have any social media and you wouldn’t be leaving a link to your blog whenever you read another bloggers post. So let’s all acknowledge that there is pressure both from ourselves and others on the numbers. And no the numbers aren’t about wanting to be blog famous or get free stuff – it’s about knowing all our efforts are leading us somewhere. If you were to water a plant daily and absolutely see no change wouldn’t you get frustrated? A blog is the same thing, it’s this organism, it becomes you child and you work your ass off to see it grow at whatever speed but to know it is at least growing. There are some who eventually give up because they don’t reach the level they were expecting. I do love blogging and I see myself doing this for a long time. It has awoken in me that to some degree I want beauty blogging to be incorporated into what I do for a living. Whether I do it part time with another job involved in the beauty industry or something to that regard. The true pressure lays in how at times other bloggers or brands in particular judge your blog solely on the numbers rather than quality. At times you do see some bloggers who do gather a large following slowly start to disregard replying to comments or even glancing at blogs below a certain number. I am not naming names and I know once your blog gets to a certain point it’s impossible to reply to every single one.

The paranoia of recommending a product and having someone try it and not like it

You guys know I do quite a few reviews on the blog. I mean a find a good ol’ in depth review forms the foundation of beauty blogging. While I do have more fun with non-review posts and blog series I still find it important to have my experience with the beauty products I try. I do feel like when writing up a review there’s a pressure to be super-duper politically correct. The pressure to make sure you are reminding people about how skincare can affect your experience with the product. Warning those with sensitive skin or just putting it out there that as much as you read good things about a product there will be a chance you don’t like it. I know whenever I buy a beauty product I go in knowing there is always a chance it won’t work for me. So that is a pressure because with beauty blogging you do want to help people discover great products and not waste their money.


And that wraps up this very long post! Yikes the ideas that come to me after a training session. To all you bloggers out there, agree with anything I mentioned? Or disagree? What pressures do you find come with beauty blogging? Drop a comment and let’s get chatting and sharing and bonding. I hope you all have a fabulous day and I’ll see you in the next post.

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  1. Nikita

    July 2, 2017 at 7:27 am

    I think you perfectly summarised everything into one post! I can related to every single thing that you’ve mentioned. Usually, I try to ignore the pressure but it can hard sometimes especially when you don’t have a fancy camera or expensive makeup. Thanks for sharing hun! x Nikita

    1. The Makeup Aficionado

      July 2, 2017 at 9:22 am

      I guess the love for blogging needs to always be greater then all the mumbo jumbo and it is for me. But it’s still good to point out that stuff and bond over with it with other bloggers.

  2. Roisin

    July 2, 2017 at 12:27 pm

    I agree with all of your points and they were very well written! The technical side of blogging for me is the worst – I literally don’t know anything to do with computers except how to go on the internet 🙂

    1. The Makeup Aficionado

      July 2, 2017 at 10:00 pm

      I am definitely a technical noob. It took a village to get my own custom domain and a hosting service. That stuff confuses the heck out of me. I still can’t figure out how to fix my bloglovin and make photos appear on my Bloglovin page haha.

  3. Toni

    July 2, 2017 at 9:13 pm

    Even though I only blog as a hobby, the pressures of everything you’ve just mentioned is never too far away. I wish it didn’t, as at times it can really take away the enjoyment of blogging. It’s good to know you’re not alone though. Thanks for sharing. X

    Toni | sheergloss

    1. The Makeup Aficionado

      July 2, 2017 at 9:59 pm

      At this stage it is still a hobby for me. If it did turn into something I would leave it at part time so I could still enjoy it and never see it as a burden. My love for blogging always trumps that other stuff. x

  4. Hannah

    July 2, 2017 at 10:38 pm

    I love this so much! I noticed early today actually that I feature a lot of highend makeup on my blog, and I realised that a few years ago I could only dream of having a collection like I do today, and I made the decision to start going into Boots more often, as you’re totally right. I think blogs should have a mixture of the two! Great post!xx

    Hannah | luxuryblush

    1. The Makeup Aficionado

      July 2, 2017 at 11:28 pm

      Thank you very much! Yes I mean I’m sure many are buying the high-end makeup because they themselves want to and of course if you’re a blogger that is lucky enough to work with high-end brands it gives your readers the opportunity to learn about these makeup items and possibly save money if what they hear they don’t like. But at times I do find myself wanting a highend item and it leans more towards wanting to blog about it rather then wanting it for my own personal use. Thank you so much lovely, I’m glad you liked it.

  5. Stacey Simón

    July 2, 2017 at 11:27 pm

    These are all on point! I love the creativity and producing a blog post, but sometimes it does get stressful because of all these factors. I remember the simpler times with blogging was all about fun and not worrying about these things. That’s why I think it’s important we all step back once in awhile so that we can just take in the whole picture and remember why we’re doing this. Great post!

    1. The Makeup Aficionado

      July 2, 2017 at 11:38 pm

      Thank you so much. It definitely is important to take a step back and just remember why you love blogging so much. With all the work that goes into blogging, there is nothing I’d rather be doing, it’s the best hobby.

  6. Morgan

    July 3, 2017 at 3:13 am

    I found it easy to get really focussed on the numbers after I’d been blogging for a while and it took all the fun out of it. I obsessed over my traffic and compared myself to everyone else all the time and it was very draining. I’ve managed to step back from that now and don’t think about it too much anymore, and it’s much more fun!

    Morgan | Hyacinth Girl

    1. The Makeup Aficionado

      July 3, 2017 at 3:46 am

      All bloggers do that at some point. We are only human and when we see growth we get excited. It’s normal to compare or wonder why other bloggers got growth perhaps quicker. But I remind myself of my love for blogging and I put all my energy into putting out good content and on creating content and how much I love that. Then that comparison phase usually passes.

  7. LindaLibraLoca

    July 3, 2017 at 7:06 am

    You do have some valid points there, and I have felt these things putting pressure on me a lot from time to time. But I know very well that I will never be able to post every day, or even every other day. At the best times I managed three times a week, and even that was a struggle.

    Linda, Libra, Loca: Beauty, Baby and Backpacking

    1. The Makeup Aficionado

      July 3, 2017 at 7:24 am

      Yes I too don’t plan to be a daily poster because i don’t want to ever feel like the content i’m putting out isn’t good and I am just posting them for the sake of posting them. I do feel like three times a week is enough even readers don’t have time to read posts every day. So the most I see myself posting is three times a week.

  8. Kiran

    July 3, 2017 at 9:43 am

    I fail at pretty much aspect, I am seriously technologically challenged and my photos are crapper than crap not to mention I am stingy as hell to boot. It’s amazing people even visit my blog; a miracle. Thank you for sharing, no one really talks about the massive expectations bloggers can face xxx

    ALittleKiran | Bloglovin

    1. The Makeup Aficionado

      July 3, 2017 at 9:21 pm

      I’m glad you enjoyed the post. I personally love your blog and your photos. It is normal to undermine our blogs when comparing it to other blogs. I’m sure those bloggers that we admire have days where they aren’t too thrilled with their own blog. The technical side of blogging is so confusing, I use my phone as well but for years I was using my Ipad so it’s an upgrade from what I have been using and i have majorly improved with my photos. But maintaining photo quality is a tricky thing.

  9. Zunera Serena

    July 3, 2017 at 10:20 am

    I can relate to everything here. Sometimes you gotta put quantity over quality which shouldn’t be like that. Thanks for sharing.


    1. The Makeup Aficionado

      July 3, 2017 at 9:22 pm

      I know what you mean. It’s why I feel guilty for not posting enough content at times, I feel like it’s stunting the growth of my blog.

  10. Chantalle

    July 3, 2017 at 12:57 pm

    This post is pretty much perfect! I couldn’t say better myself even if I tried! I love blogging so much and I have been doing it on and off for so many years, and it has definitely changed A LOT – some good and some not so good. I personally find that some of the best and my fave blogs don’t have the ‘massive’ numbers that deems them as ‘successful.’ I think that have a large following is great, but not always the most accurate indication of success – whatever that may be! There are some great people in our community and I am so greatful for the opportunities I just wish it wasn’t so competitive all the time!! Totally agree on the high end thing too, I always feel so pressured to talk and post about all the newest pretty things, which sometimes isn’t always possible! x

    Chantalle |

    1. The Makeup Aficionado

      July 3, 2017 at 9:25 pm

      I’m glad you enjoyed it! I still love blogging no matter what but it’s good to start a conversation about this type of stuff so bloggers can chat and bond over it. Yes Numbers isn’t the biggest thing as long as I can see some kind of growth in my blog that’s a nice thing. Definitely, the competitiveness needs to go because there is room for everyone. I mean high end makeup is nice and if I could afford it there would be more things I’d get but I am also absolutely addicted to drugstore makeup because there are awesome things from the drugstore.

  11. Sal UmmBaby

    July 3, 2017 at 1:24 pm

    Great post and so on point. I definitely feel some of these pressures and then at the same time try to carry on doing what I want to do how I want to. I still use my phone to take all my pics. But I agree – high end seems to get more love from people. Personally my taste has changed but I still love so many drugstore products and will continue to review and feature them and wouldn’t hide my love for them even if its not popular. xxx

    1. The Makeup Aficionado

      July 3, 2017 at 9:28 pm

      Yes I try and focus all my energy on blogging and why i love making content and all the little negatives about it are forgotten. There are definitely lots of high end products I want to try but my heart will always belong to the drugstore. There are so many high end items that just don’t appeal to me. I mostly want to get into high end skincare when I can eventually afford it.

  12. Gemma

    July 3, 2017 at 4:18 pm

    Such a great read! Have a lovely day and start to your week.

    Gemma x

    1. The Makeup Aficionado

      July 3, 2017 at 9:28 pm

      Thank you. x

  13. Zoe

    July 3, 2017 at 10:56 pm

    For me it’s the technical and photography side of things, due to illness I can’t take my own photographs, so rely on my daughter to take them, and I am not technical at all, great post xxx

    Zoe ♥ MammafulZo

    1. The Makeup Aficionado

      July 4, 2017 at 12:18 am

      Yes the photos are one of the toughest parts of blogging.

  14. Rae

    July 4, 2017 at 12:28 am

    I think we all can relate to this! My main problem is the posting consistently, I tried a blogging schedule but it was just too much for me. I try to post now when I can and hope my readers understand!
    I also think pictures are really tough. You have to plan your day around pictures for the best lighting and having to buy (or find) props for the photos.

    Rae //

    1. The Makeup Aficionado

      July 4, 2017 at 2:24 am

      I do use the trick of a blogging schedule (I wrote a post about it a little while back) But I don’t aspire to be a daily poster. At most I see myself posting three times a week. But I currently posts twice a week, hoping to keep that one up even when uni starts up again. Yes Maintaining photo quality is a tricky one because one big factor is lighting so I am literally having to rely on the weather in order to take good pictures.

  15. Joy

    July 4, 2017 at 1:58 am

    Uhh this is so true!! The super blog layout and posting daily are definitely the two that I feel the most pressure about. When inspiration strikes I try so hard to write like 4-5 posts so that I use the inspiration to its highest potential!! I love that you mentioned the “elephant” of the numbers. I would say that the hardest part about blogging is when you are trying to post quality content frequently and spend months and months not seeing the results. Looking at bigger bloggers or youtubers it’s so easy to forget how many years that they put into their craft before they got noticed at all! Keep it up!!

    1. The Makeup Aficionado

      July 4, 2017 at 2:27 am

      I’m lucky that I have A LOT of pre written posts. I find that even if I wasn’t feeling motivated or anything like that I could still keep posting and give myself a break from writing if I don’t feel like it. Yes I mean to a degree it’s human to care about the numbers of course I love blogging and would keep it up regardless if I could make this a part time thing or night. But it’s such a cool thing to see a hobby grow even if its slowly or gradually.

  16. Zeynab

    July 4, 2017 at 1:23 pm

    I agree with everything you have said. I am beauty blogger and I am definitely feeling the pressures of blogging at the moment.

    The Beauty Load

    1. The Makeup Aficionado

      July 4, 2017 at 11:04 pm

      I’m lucky that my love for blogging is always greater than that other stuff.

  17. A Very Sweet Blog

    July 4, 2017 at 5:22 pm

    You are correct on each and every point! I know I have felt that way. It’s like nothing is ever good enough. LOL I just do what I can and what is best for me. Everyone blogs for a different reason. Blogging is definitely a lot of work.

    1. The Makeup Aficionado

      July 4, 2017 at 11:03 pm

      I just like to focus on my love for blogging and that always wins out every time. All that other stuff eventually passes but its good to put that stuff out there and start a conversation so you and other bloggers can bond over it and you don’t just feel like its you.

  18. Carly Susanne

    July 4, 2017 at 6:07 pm

    I def agree with everything you’ve said, especially the pressure to take good photos! xx

    ♥ Carly Susanne ~ A Beauty & Lifestyle Blog

    1. The Makeup Aficionado

      July 4, 2017 at 11:01 pm

      Yes taking good photos is the trickiest part of blogging. I’m literally relying on the weather for good lighting AND there are always those certain beauty products that refuse to photograph nicely.

  19. Velvet Blush

    July 4, 2017 at 8:30 pm

    This is a great post! I agreed with all of your points. I found that focus on only high end brands too, but people who are reading your reviews won’t be able to afford every new high end release, and neither can I! It’s nice to have a mix I think. I also agree with your last point about feeling like you have to put a disclaimer out when you try a product, especially if it is one that got rave reviews everywhere else xx

    Velvet Blush

    1. The Makeup Aficionado

      July 4, 2017 at 11:00 pm

      Exactly. I mean if that’s the makeup you are buying personally for yourself, that’s great. At times I found myself wanting a particular makeup item and it was partly because I wanted to blog about it rather than for myself. I love all levels of makeup, of course when I can afford it more frequently, I will be picking up more high end stuff, but overall my heart belongs to the drugstore.

  20. Kris

    July 4, 2017 at 10:06 pm

    Omg, this is such a true & relatable post!

    Have an awesome day!
    xx Kris

    1. The Makeup Aficionado

      July 4, 2017 at 10:57 pm

      Thank you. I’m glad you enjoyed it. x

  21. Tiffany Lea Zimmermann

    July 5, 2017 at 1:10 am

    This post is great! Thank you so much for sharing!!
    Xx, TL

    1. The Makeup Aficionado

      July 5, 2017 at 1:30 am

      Thank you. x

  22. Rosy

    July 5, 2017 at 7:26 am

    I hear you there! I used to blog only about beauty but the pressure became way too much, there’s so many things to compete with and so now I do ‘lifestyle’ which means I can still post about beauty but with the mix there’s less pressure. Such a good post, it really related to me.

    Rosy | Sparkles of Light Blog
    My Instagram | Instagram

    1. The Makeup Aficionado

      July 5, 2017 at 8:05 am

      I’m glad you found it relatable. I always find my love for beauty blogging trumps all that non-sense. I just like to put my head down, work on my blog in my little bubble and make content.

  23. Wendee

    July 5, 2017 at 11:36 am

    this is very true. We’ve all felt one of these at one point.

    The Glossychic

    1. The Makeup Aficionado

      July 5, 2017 at 9:39 pm

      Thank you for stopping by the blog. x

  24. A Pair of Ones

    July 6, 2017 at 11:33 am

    We agree with the high end products! Even with fashion blogging we find that there is a market market and interest in blogs and accounts featuring designer pieces

    A Pair of Ones  Bloglovin

  25. Amanda

    July 7, 2017 at 3:07 pm

    Yes to absolutely all of these things! There’s so much pressure in blogging these days to be glossy magazine quality! x

    1. The Makeup Aficionado

      July 8, 2017 at 3:33 am

      It’s true and blogging was meant to be that step away from glossy magazines.

  26. Jasmine

    July 9, 2017 at 7:29 pm

    I thought I was the only one with that paranoia about recommending products! I definitely could never post daily – 3 times a week is already soooo much work for me. I really liked this post 🙂

    Jasmine xx

    Jasmine Talks Beauty

    1. The Makeup Aficionado

      July 9, 2017 at 8:43 pm

      It’s especially the case with base products and skincare products. As we all have different skin I get paranoid that someone will get a product on my recommendation and it just won’t work well with their skin. Thank you so much for stopping by the blog! I’m glad you liked it .

  27. Ash

    July 16, 2017 at 1:05 pm

    This is such a lovely post and so true! I can relate to every point.

    Ash |

    1. The Makeup Aficionado

      July 16, 2017 at 9:56 pm

      Thank you! x

  28. Sincerely Sarah

    October 3, 2017 at 11:23 pm

    I definitely feel the pressure of so many points you mentioned. I personally don’t have too much by the way of luxury makeup on my blog because I just simply can’t afford to purchase it all the time. I also don’t post everyday, not even close. I went through a phase of wanting to post super regularly but the enjoyment started to diminish for me, as I balance blogging with my full-time job. I think it’s all about finding a balance and where you feel comfortable in the beauty blogging world. Such a thought provoking piece, thank you. x

    Sincerely, Sarah xx

    1. The Makeup Aficionado

      October 5, 2017 at 10:05 pm

      It definitely is about finding a balance. Full-time blogging isn’t for everyone as it brings to much pressure and stress. Thank you, I am glad you enjoyed reading it! x

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