How to Research a Beauty Product before you buy it

Well hello there you gorgeous people!

Don’t you hate it when you purchase a beauty product and it doesn’t end up working out? (Sorry that sounded like an infomercial). With everyone having different experiences with a beauty product, today I’m going to be sharing with you some tips on how to research a beauty product before you buy it. Essentially maximizing your chances of the product working out for you. Now these tips aren’t full proof, there will always be a level of trial and error with beauty products – especially if you have just recently gotten into makeup/skincare.

So enough chit chat let’s get on with the post.

Read reviews

I figured I’d start with the most obvious one! Of course when researching a product you want to hear what people who have purchased it – think about it. That already begins to clue you on whether you should get it. BUT finding out whether it’s well liked among the people is only one piece of the puzzle. A product can be crazy hyped up but doesn’t guarantee you’ll love it too. Like say the Estée Lauder double wear foundation – it’s raved about but when you read into it you see lots of people with oily love it – hence my dry skin would not! That’s why when reading the review you want to know what the product is aimed at achieving. It could be a terrific product that does work. E.g a skincare product targeted at reducing redness for example. But if that isn’t a skincare issue you have than regardless of it being a great product – it’s not really for you. Same goes with makeup – with what the item is like and what it does. Is its function what you are actually looking for? E.g if it’s a dewy primer and you are looking for a matte on.

Know your skin type

Skin type is a must! I will be going into detail in another post regarding all the beauty products that our influenced by our skin type. In a nutshell skincare and makeup are majorly affected by our skin type. Skincare is the obvious one but lots of makeup items are influenced by our skin type. By influenced I of course been the difference between the product being able to work for you and being a total dud! For you guys just getting into skincare and makeup, it takes time to learn about our skin. It seems like it would be easy to figure out but I learn new things about my skin type every day. Two people could have dry skin but that doesn’t mean the product would work the same for both of them. I will also be doing a ‘How to figure out your skin type’ type of post. So stay tuned for that!

What is your makeup style/preference

This is another one of those things that take time to develop. You don’t just immediately know your makeup style and what you like the minute you start getting into makeup. Let me give you a for instance. Say you like very natural light coverage foundations – well buying a full coverage foundation may cause it to end up in the dislike/barely use category. Or even buying a palette filled with eyeshadow shades you wouldn’t use often. Now I am not saying don’t go out of your comfort zone. But when purchasing makeup and wanting to increase your chances of your liking it – stick to what you know you actually like. Remember this one takes time to develop. Being a rookie in the makeup world means you’ll have more instances of buying stuff you don’t like in the beginning.

Sample size or free samples

This one isn’t any easy one as you can’t always guarantee you’ll have access to samples or a smaller sized product. But when the opportunity arises go for it. I know with mecca you can get access to samples (at least 7 pumps of foundation in a tub for example). This is perfect to find out if you like/love the product. Then if you do you can buy the product knowing you won’t be wasting your money on something you won’t like. The other option is purchasing a smaller size of the product. Sometimes with mecca and Sephora they offer products in a smaller size – for some makeup and skincare. You still are spending money but you are saving money in the sense you aren’t paying the extra $$ on the larger size until you know you like the product than decide to repurchase.

There’s always going to be a bit of trial and error going on especially with skincare. There are no guarantees and everyone’s experience with a product. The idea is to maximize your chances or liking the product and having it work for you. Skincare is a whole headache of its own because it’s about the product having a positive effect on your skin and improving it. Makeup is definitely easier in regards to implementing these research tips.


Anyway that wraps up the blog post. What tricks do you have up your sleeve in regards to maximizing your chances or loving a product? Drop a comment and let’s have a chat. I hope you all have a great day and I’ll see you in the next post.

You Might Also Like


  1. Len Parent

    March 6, 2018 at 4:16 am

    Amazing blog post! Love this! Thanks for sharing!
    Have a great week!
    Much love, Len

    1. The Makeup Aficionado

      March 6, 2018 at 7:41 am

      Thank you very much!

  2. Yiota

    March 6, 2018 at 7:00 am

    Reviews and swatches are a life saver. I always do my research for products and when I read reviews from fellow bloggers, I always take notes and write down what shades I am interested in.


    1. The Makeup Aficionado

      March 6, 2018 at 7:42 am

      The Blogging world has definitely changed the beauty product game and how we go about purchasing it. We’re definitely more focused on reviews than what the product and brand promise which is so good to maximize our chances at the product being awesome.

  3. Sofia

    March 6, 2018 at 11:24 am

    Swatches are soooo important!! I always always look them up before buying stuff!

    xx Sofia | SOFIAADOT

    1. The Makeup Aficionado

      March 6, 2018 at 11:45 am

      I know, especially with lipsticks and I’ve even begun to look up foundation shades these days. The sites never show the accurate colour.

  4. Hannah

    March 6, 2018 at 1:07 pm

    This is so helpful! I’m always on the hunt for reviews, and swatches. They really make the difference when deciding what to go for xx

    Hannah | luxuryblush

    1. The Makeup Aficionado

      March 6, 2018 at 9:14 pm

      I’m so glad you found this helpful. Yes It’s useful just to do as much research as possible to maximize your chances of enjoying the product.

  5. Deborah

    March 7, 2018 at 12:52 am

    Great tips! I always try to read reviews or check some beauty vloggers before I decide on a product. But it’s indeed essential to know your skin type 🙂 Thanks for sharing, lovely!

    1. The Makeup Aficionado

      March 7, 2018 at 9:47 am

      Thank you, I’m glad you enjoyed the post. Yes skin type is make or break with lots of products. x

  6. Alice

    March 7, 2018 at 5:12 pm

    This is such a helpful post! I’ve got a lot better at knowing what products will work and what won’t – with the help of beauty reviews on blogs and YouTube. But remembering your skin type is really important as well.

    1. The Makeup Aficionado

      March 7, 2018 at 11:39 pm

      Thank you so much. I’m glad it was helpful! It’s definitely more difficult when you get into the world of beauty products for the first time! There’s a lot of trial and error and minimizing the waste of money is a must!

  7. Danielle Alexa

    March 7, 2018 at 7:03 pm

    I feel like I spend so much time researching every single product before I spend any of my money!

    Danielle xx

    1. The Makeup Aficionado

      March 7, 2018 at 11:41 pm

      Definitely! I am the same way as well whether it’s drugstore or expensive I don’t like to waste any money at all on products that will end up being duds!

  8. Trishna

    March 8, 2018 at 9:15 pm

    I always read reviews before I buy, especially when it comes to skincare!

    1. The Makeup Aficionado

      March 8, 2018 at 9:55 pm

      The blogging community has definitely changed the way we can read reviews and research products.

  9. Gemma

    March 10, 2018 at 9:43 pm

    I always love to scour for reviews before parting with my money when it comes to beauty! xx

    Gemma • Gemma Etc . ❤️

    1. The Makeup Aficionado

      March 11, 2018 at 12:38 am

      I am the same way, whether its drugstore or high end I do heaps of research!

  10. Sabiha

    March 11, 2018 at 10:44 am

    I ry to get samples now as much as I can, especially when it comes to foundation and often it’s a case if you don’t ask you don’t get. Knowing your skin type and preferences is so important too rather than just buying something because it’s hyped up x

    1. The Makeup Aficionado

      March 11, 2018 at 10:35 pm

      Yes samples are a must, especially for foundation and primers!

Leave a Reply