Marc Jacobs ‘Coconut’ Primer | The Primer that got me hooked on glowy primers

Hey there legends! Primer is a step I never skip in my routine because it makes a difference for me. Now when I first tried this I wasn’t sure because I felt like it made me look greasy. Now I have dehydrated skin and an oily AF t-zone (I know normal people call that combination skin but I don’t like that blanket term).

Usually, I do not like glowy primers because I need more than just a glow. This primer definitely changed that because it’s one of the few primers out there that first and foremost gives you a lot of hydration but then a lot of glow as well.

So I am going to be telling you all about it today.

Let’s go!

What are the claims of this product?

This primer is designed to smooth the skin and extend the wear time of your foundation. It claims to contain 5 types of coconut to hydrate and plump the skin.

Do they deliver?

This primer is definitely nourishing and hydrating. It plumps the skin and injects lots of hydration, allowing your foundation to look smooth, fresh and awesome. I haven’t noticed a massive difference in longevity from this primer – but it doesn’t work against my foundation or cause it to break up. I find that this primer is both extremely highlighting and still gives a gorgeous glow. I find that I don’t usually like glowy primers because all they do is give a glow, this primer is first and foremost incredibly hydrating and it happens to give you a really pretty glow as well.

Skin type

Dry/dehydrated skin types …. Even normal skin types will love this. It does give you a glow so if you are looking for oil control / matte finish – this isn’t for you because it will also give you a glow.


It has the consistency of a moisturizer but a really silky, nourishing one. It glides onto the skin like a dream and almost forms this silky hydration barrier over the skin, prepping the skin for the foundation that will be laid out over the top. It’s also non-tacky.


Very Glowy but it doesn’t contain any shimmer or reflect

Does foundation go on better with this primer?

If you pair it with matte/long-wear foundations then yes! When I first tried this primer I’d pair it with hydrating foundations and look like a grease ball a few hours later so I wasn’t a fan at first. This primer is intensely hydrating but actually gives your skin an intense GLOW – so keep that in mind.


A frosted glass bottle with a pump applicator.

How much does it cost?

$63 AUD

How much product do you get?

30 ml

Where to purchase it?

Sephora Aus



  • Super hydrating
  • Nourishing and gives your skin a silky feeling.
  • Your skin gets a nice glow and your complexion looks hydrated and plumped.
  • Not particularly affordable
  • Doesn’t make an enormous difference to the wear time of foundation. If you have oily skin this won’t be for you!
  • It can give the skin a slightly slippery feel rather than tackiness (I don’t mind this but some of you may not like it).
  • I wouldn’t pair it with already glowy (hydrating/low key slippery foundations) because it can leave you looking slightly greasy after a couple of hours.
Overall thoughts?

This primer is so awesome. I love how hydrating and silky it leaves my skin feeling. It really does help those stubborn (matte) foundations go on better and give your complexion that juicy look! I prefer matte foundations but still like a glowy complexion so this lets me have that!

Would I recommend this to you / repurchase?

If you love glowy primers and want hydrating – you’ll love this primer! If you love matte foundations but still want hydration and glow – this is it. It’s definitely an underrated primer but I am a huge fan. I definitely will be repurchasing – fingers crossed it won’t be discontinued!

And that wraps up this post! Have you guys tried out this primer or any makeup from Marc Jacobs beauty? What hydrating primers do you love? Drop their names in the comments! I hope you all have a great day and I’ll see you next time. x B

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  1. Jenna

    February 26, 2021 at 11:03 pm

    Great review – I love the packaging of that product! 🙂
    Jenna ♥
    Stay in touch? Life of an Earth Muffin

    1. The Makeup Aficionado

      February 27, 2021 at 10:52 pm

      Thank you! The packaging definitely feels luxe!

  2. Lenne Zulkiflly

    February 27, 2021 at 6:15 am

    Thanks for the review, doll! This product sounds lovely. I love to mix glowy/ hydrating primers with my matte foundation xx

    lenne |

    1. The Makeup Aficionado

      February 27, 2021 at 10:52 pm

      I basically only go towards matte foundations 95% of the time (because they wear better) and add glow in other ways

  3. Simone

    March 1, 2021 at 11:05 am

    I love the sound of this! I think it would look so nice with a matte foundation, just to get the healthy glow back. I need to check it out!

    xoxo Simone |

    1. The Makeup Aficionado

      March 5, 2021 at 8:40 pm

      Definitely! At first I didn’t like it because I was pairing it with really hydrating foundations and looking greasy 2 hours later. It’s best paired with more matte foundations. x

  4. Jennifer

    March 1, 2021 at 1:09 pm

    I’ve heard great things about this!

    Curated By Jennifer

    1. The Makeup Aficionado

      March 5, 2021 at 8:40 pm

      It’s so good!

  5. Siobhán

    March 2, 2021 at 8:26 am

    I love the light texture of this primer x


    1. The Makeup Aficionado

      March 5, 2021 at 8:41 pm

      It feels like air on the skin!

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